Archibald M. Crossley papers, undated, 1926-2002.

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Archibald M. Crossley papers, undated, 1926-2002.

http://www.worldcat.org/oclc/776608771

The collection contains the personal and professional papers of survey research pioneer, Archibald M. Crossley. Reports, studies, questionnaires, correspondence and publications document the interactions, interests and activities of Crossley and his peers, as well as the polling organizations and companies with which he was associated including Crossley SD Surveys, Inc., ArchCross Associates, Inc. and Political Surveys and Analyses, Inc. The collection is a rich resource of data regarding American opinions on a variety of products, services and politicians throughout the middle years of the twentieth century.

50.55 linear ft.

University of Connecticut, Homer Babbidge Library

Information

SNAC Resource ID: 8200297

University of Connecticut, Homer Babbidge Library

Related Entities

There are 2 Entities related to this resource.

Crossley, Archibald, Mrs.

http://n2t.net/ark:/99166/w63b72d2 (person)

Archibald Maddock Crossley was born 7 December 1896 in Fieldsboro, New Jersey. An early pioneer of public polling and one of the first to use representative sampling techniques, Crossley was a 1917 graduate of Princeton University. Employed by J. H.Cross Company (1918-1922), a small advertising firm in Philadelphia, he later joined the Literary Digest (1922-1926) as an assistant research director. In 1926, he established his own marketing research company, Crossley, Inc. His first significant co...

Crossley Surveys, inc.

http://n2t.net/ark:/99166/w6xx0fx0 (corporateBody)